Goza (ござ) are a type of homeware which has been used in Japan for over two thousand years. As a result, as lifestyles have changed, they have sometimes come to be seen as 'old' or 'overpriced'. However, in recent years contemporary goza making has undergone a transformation, and goza products are increasingly being used and enjoyed for a variety of new purposes At the same time some goza products have come to be seen as another aspect of the modern Cool Japan and have garnered interest from around the world. Our brand 'GOZA.' introduces a new range of modern goza products which aim to bring tradition and colour into your home.
Product range
Building on the tradition and craft of hanagoza from Yanagawa city in Fukuoka Prefecture we want to create items from goza which no-one has made before, and which anyone would want in their home.
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Born in 1984 Yanagawa city, Fukuoka Prefecture, Japan. Graduated in Architecture at Kingston University in the U.K. Set up the GOZA brand to protect the traditional methods of igusa crafting and revive the popularity and traditions of igusa.
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Igusa has natural antibacterial properties and is known for it's effect in improving air quality and harmonising humidity in the rooms in which it is placed. We created the GOZA brand in order to revive the Japanese culture of goza, in Japan and abroad, which is increasingly being lost.
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